Data Empire

Engleski · Meki uvez · 2026

23,75 
Najniža cijena u zadnjih 30 dana 23,75 

Dostava u Hrvatskoj: 3-5 radnih dana. Box Now od 1,25 €, DPD od 3,00 €, besplatno iznad 40,00 €. Osobno preuzimanje: Menart knjižara, Avenue Mall Zagreb.

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This groundbreaking 11,000 year history argues that empire was never just about weapons or ships - it was built on collecting information on us, to rule us. Perfect for readers of Nexus and The Age of Surveillance Capitalism.

We live in an era when trading our information for access can feel harmless or inevitable – yet from targeted advertising to mass surveillance, data shapes the course of our lives. How did it gain the power it now holds over us?

Long before writing existed, at the dawn of civilisation in Mesopotamia, rulers pressed marks into clay to keep track of land, people and grain. To rule, they had to keep count. It is no accident, then, that the first written name in human history was neither a god nor a king, but an accountant. As ships and navigation expanded our horizons, a new age of European empires took control of more than 80 per cent of the world’s surface, using colonial censuses, maps and ledgers to decide who belonged, who owed, and who could be sacrificed. Today, a handful of private brokers increasingly define what we see and what is real.

Taking readers from ancient cave markings and knotted strings to the algorithmic state, Dartmouth professor Roopika Risam reveals how data has always been the seed of power: a technology of control that has shaped civilizations and upheld empires. Provocative, humane and sweeping in scope, Data Empire challenges us to decide whether we will allow a new set of data empires to hardwire inequality into the next century, or fight for systems that work for the benefit of all.

Autor knjige
Uvez
Meki uvez
Godina izdanja
2026
Broj stranica
480
SKU
FX9781911709824

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